Alicja Suska

Alicja Suska

Alicja Suska

She / Her

Founder, Outdraw Design

Alicja is a Product Designer and Founder of Outdraw Design and Outdraw Academy. The experience working with companies like Sourcegraph, Adobe Workfront, and Toggl inspired her to create Design Debt 101 - a knowledge base about Design Debt. Her goal is to popularise knowledge about this topic to help Design Teams manage their Design Debt and, ultimately, use it to their advantage when building the product. She believes that managing Design Debt does not have to be reactive - limited to auditing and paying it off. The real value lies in using Design Debt to create strategic advantages for the company regarding innovation, escaping linear growth, and conducting experiments.


Featured In

Oct 5th –


Creating a business case for Design Debt


Managing Design Debt can be a powerful tool for unlocking strategic advantages for the company, such as driving innovation, breaking free from linear growth, and fostering a culture of experimentation. As designers, we have the opportunity to lead this initiative and create a compelling business case that demonstrates the significant contributions it can make toward achieving our company's objectives.

What will you learn?


How to convince leadership to prioritize managing Design Debt by making a strong business case.


Discover how to leverage Design Debt as a strategic tool to gain a competitive edge for your product.


How to successfully communicate the benefits of managing Design Debt to secure the necessary resources for the initiative.

Who is it for?

This Masterclass is designed for Design Leaders, DesignOps Specialists, Product and UX Designers, as well as Design Managers who want to learn how to manage and leverage Design Debt to their advantage while mitigating its negative impact on their work.

Hatch Conference

Hatch Conference



An invite-only event for seniors, leads and managers in the UX, UXR and Product Design fields. Limited spots.

With the support of