Inclusive design is no longer a nice-to-have, it's a product differentiator. In this hands-on, 30-minute session, you'll collaborate with fellow design leaders to solve a timely challenge: a fictional product team must launch a new feature under European Accessibility Act (EAA) pressure. Your goal? Transform regulatory obligation into inclusive innovation.

Working in small groups, you’ll:

• Identify an opportunity within your product experience that you know could be improved for your customers with disabilities? 

• Brainstorm how to apply co-design with people with disabilities

• Craft a compelling, 3-sentence pitch to persuade internal stakeholders 

This is more than an exercise, it’s a testbed for skills you can take back to your team. You’ll leave with a repeatable framework for integrating accessibility earlier in the design process, elevating user outcomes, and driving product decisions that align with regulatory shifts and inclusive values.