Sep 18

Roundtable

Is There a Useful Methodology for the AI Era?

Is There a Useful Methodology for the AI Era?

Roundtable Room 1

Roundtable Room 1

14:45

14:45

Jakob Nielsen named the designers new role this year — the Forward Deployed Designer, embedded where AI is recomposing enterprise work — but the more interesting claim hides in his toolkit: contextual inquiry, task analysis, service blueprinting, ethnographic observation, all of it predates the technology it's now aimed at. The methods are design's established canon; what changed is the terrain they're deployed on.

Work is being recomposed around agents — which tasks survive, where humans move to judgment, which rituals were only ever fossils of yesterday's constraints — and the discipline is migrating with it, from the interface to the system itself. The open question is which methods transfer as-is, which need rebuilding, and which quietly stop working. This roundtable is a field comparison for design leaders doing that migration now. Bring one tool or method you've used or already adapted for AI and share your learnings.

Facilitated by

Julio Luis

Julio Luis

Dir. of Strategy & Transformation

Dir. of Strategy & Transformation

Reply

Reply

I'm Director of AI Strategy & Transformation at Reply, where I lead enterprise AI initiatives in regulated environments — automotive, industrial manufacturing, financial services, and EU institutions. I've spent twenty plus years bringing new technology into complex organizations, from the early commercial web to today's Agentic AI, and I write about Artificial Experience: the design discipline for how people and autonomous AI work together.

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Online - 10 Passes

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Get Online Tickets

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Online Single Pass

Stream the conference live on September 18th, and get access to the recordings the week after the conference to watch whenever.

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SAVE €

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Online - 5 Passes

Get 5 passes to the Online Conference for a special reduced price, including access to all recordings.

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Online - 10 Passes

Get 10 passes to the Online Conference for an even more special reduced price, including access to all recordings.

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