Phil is a design strategist and futurist based in Barcelona. He has over 25 years of experience designing digital products, services and strategies for a variety of devices and platforms. Within the last decade he has served as a Design Director for General Electric’s Digital Aviation group and for McKinsey & Company. Today he is a professor at Elisava University and leads his own consultancy called HABITAT training organizations on Futures Thinking. He has just published the book on O’Reilly called, Making Futures Work: Integrating Futures Thinking for Design, Innovation and Strategy.