Immersive Storytelling for Buy-In

Immersive Storytelling for Buy-In

Description

Every idea worth backing needs a story worth believing. Whether you are advocating for a new tool, process, or direction, the difference between a pitch that gains momentum and one that gets politely shelved rarely comes down to the idea itself. It comes down to how the story is told.

This workshop introduces a toolkit for narrative construction drawn from an unexpected source: immersive theatre, escape rooms, and interactive exhibitions. These are environments engineered to make people feel, not just understand. The same principles that pull an audience into a fictional world can pull a leadership team, a client, or a stakeholder group into yours.

Participants will work through techniques for layering data, personal stories, constraints, and fictional conditions to place an audience inside an alternate reality where your vision already exists. By connecting to personal sensitivities and surfacing the stakes of inaction as clearly as the promise of success, you create the conditions for genuine belief rather than polite agreement. This is not about manipulation. It is about designing the experience of your idea with the same intention you bring to designing the idea itself.

You will leave with a lightweight, adaptable framework for structuring persuasive narratives and a new way of thinking about every pitch, presentation, or proposal you build from here.

Who is it for?

Senior designers, managers, experience designers, facilitators, strategists, and futurists who regularly need to advocate for ideas, tools, or processes and want a more sophisticated approach to building belief.

Top 3 Learnings

#1

#1

#1

Learn to layer data, personal stories, and fictional conditions into a cohesive story arc that puts audiences inside the vision

Learn to layer data, personal stories, and fictional conditions into a cohesive story arc that puts audiences inside the vision

#2

#2

#2

Practice techniques for introducing fictional conditions and hypothetical stakes that make the consequences of a vision feel real

Practice techniques for introducing fictional conditions and hypothetical stakes that make the consequences of a vision feel real

#3

#3

#3

Develop the ability to identify what their specific audience cares about and calibrate the story accordingly

Develop the ability to identify what their specific audience cares about and calibrate the story accordingly

ASSESSMENT

Strategy

Strategy

Strategy

Business

Business

Business

Technical

Technical

Technical

Leadership

Leadership

Leadership

Facilitated by

Phil Balagtas

Phil Balagtas

Phil Balagtas

Executive Design Director

Executive Design Director

Executive Design Director

HABITAT

HABITAT

HABITAT

Phil is a design strategist and futurist based in Barcelona. He has over 25 years of experience designing digital products, services and strategies for a variety of devices and platforms. Within the last decade he has served as a Design Director for General Electric’s Digital Aviation group and for McKinsey & Company. Today he is a professor at Elisava University and leads his own consultancy called HABITAT training organizations on Futures Thinking. He has just published the book on O’Reilly called, Making Futures Work: Integrating Futures Thinking for Design, Innovation and Strategy.

Tickets open soon

Ticket sale opens on March 18th, 10 AM CET.

Save up to €200 bundling multiple days. Onsite tickets require an application to purchase.

Bundles

Single Day

Online

Sep 16+17+18

SAVE €

200

Super IC Day + Strategy Day + Conference

Attend all 3 days, including the full day and 2 half day workshops selection with the biggest savings.

Early Bird

€1.430

€1.300

Until June 1st

+19% VAT

Sep 17+18

SAVE €

100

Strategy & Biz Day + Conference

Choose two half day workshops on the second day (September 17) and attend the Conference Day (September 18)

Early Bird

€980

€900

Until June 1st

+19% VAT

Sep 16+18

SAVE €

100

Super IC Day + Conference

Choose a full day workshop on the first day (September 16) and attend the Conference Day (September 18)

Early Bird

€810

€780

Until June 1st

+19% VAT

Included with onsite ticket

Materials & Recordings

Hatch Welcome Kit

Food & Drinks

Certificate of Attendance

Accepted payment methods

Credit Card

VISA, Mastercard, AMEX

Bank Transfer

Pay with Invoice

Tickets open soon

Ticket sale opens on March 18th, 10 AM CET.

Save up to €200 bundling multiple days. Onsite tickets require an application to purchase.

Bundles

Single Day

Online

Sep 16+17+18

SAVE €

200

3 Days Full Access Pass

Attend all 3 days, including the full day and 2 half day workshops selection with the biggest savings.

Early Bird

€1.430

€1.300

+19% VAT

Sep 17+18

SAVE €

100

Strategy Day + Conference

Choose two half day workshops on the second day (September 17) and attend the Conference Day (September 18)

Early Bird

€980

€900

+19% VAT

Sep 16+18

SAVE €

100

Super IC Day + Conference

Choose a full day workshop on the first day (September 16) and attend the Conference Day (September 18)

Early Bird

€810

€780

+19% VAT

Included with onsite ticket

Materials & Recordings

Hatch Welcome Kit

Food & Drinks

Certificate of Attendance

Accepted payment methods

Credit Card

VISA, Mastercard, AMEX

Bank Transfer

Pay with Invoice

Tickets open soon

Tickets sale opens March 18th

Save up to €150 bundling multiple days. Onsite tickets require an application to purchase.

Bundles

Single Day

Online

Sep 16+17+18

SAVE €

200

3 Day Pass

Attend all 3 days, including the full day and 2 half day workshops selection with the biggest savings.

Early Bird

€1.430

€1.300

Until June 1st

+19% VAT

Sep 17+18

SAVE €

100

Strategy & Biz Day + Conference

Choose two half day workshops on the second day (September 17) and attend the Conference Day (September 18)

Early Bird

€980

€900

Until June 1st

+19% VAT

Sep 16+18

SAVE €

100

Super IC Day + Conference

Choose a full day workshop on the first day (September 16) and attend the Conference Day (September 18)

Early Bird

€810

€780

Until June 1st

+19% VAT

Includes access, food & drinks, materials and certificate of attendance

Accepted payment methods

Credit Card

VISA, Mastercard, AMEX

Bank Transfer

Pay with Invoice

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© Hatch Conference 2026

Stay up to date!

Get announcements before anyone else, plus special sales and discounts. Unsubscribe at any time.

© Hatch Conference 2026

Stay up to date!

Get announcements before anyone else, plus special sales and discounts. Unsubscribe at any time.

© Hatch Conference 2026